“Independence, then, has always been the attitude at Porsche. To do not what is expected, but what we feel is right. It is said that so many creations today are just like all the rest. This is why Porsche must remain small and independent. Without independence – the freedom to try new ideas – the world will not move ahead, but live in fear of its own potential.”
These are the words of Ferdinand “Ferry” Porsche: a unique individual, whose post-war work to save his father’s legacy, and lifelong efforts to preserve the independence of the Porsche brand should never be forgotten. Ferry is literally the father of the cars we love, and his hard-fought independence is about to disappear.
The assimilation of Porsche into Volkswagen will be completed by August 1st, 2012. Between now and then, Porsche Automobil Holding SE will surrender “its holding business operations, including a 50.1% interest in Porsche’s operating business to Volkswagen AG” (quote: Porsche). The deal will officially render Volkswagen AG sole owner of Porsche’s business operations.
The current Porsche range is widely acclaimed as perhaps the best ever, and sales are strong. VAG understands the benefits of supporting heritage through community, and appears to encourage its sporting brands to strive for excellence in motorsport. All good news for Porsche fans, but there is no way to dress this up: August 1st will send a knife through the heart of Porsche independence.
Purists will forever argue the question: what makes a real Porsche? Never one to get too hooked up on minutiae, my favourite Porsches stem from the dynasty: when a man called Porsche walked around his factory, and inspired his teams to greatness.
Anyone familiar with classic Porsche from behind the wheel knows that older cars have an attitude that was lost some years ago. The end of independence is bound to up the ante for cars built in simpler times, and emphasise that missing ingredient in everything there is to come. I’ll let The Doors play this one out: